Capability
Motion & film
Launch films, product promos, event content and social video, from storyboard to final cut.
Selected work from Canvas & Core Labs projects and from our co-founder Somaiyeh Ghaffarnia’s roles outside the studio.
From the case studies
Fortinet
Directing a Global Cybersecurity Brand
Event Promo & Media Wall Videos
Art Direction · Motion & Video Production · Experiential Design · Cross-Functional Collaboration
Video and large-scale media-wall content amplify Fortinet’s presence at conferences and enterprise events. I led the creative direction, design, and production of promotional films and media-wall content that had to stand out in crowded trade-show environments while clearly conveying technical cybersecurity concepts — and scale across many screen sizes, formats, and touchpoints.
My process ran from concept and storyboarding, through motion and video production combining motion graphics, live-action, and branded assets, to cross-functional collaboration with marketing, event teams, and production vendors for seamless deployment. I oversaw final production to hold visual and messaging standards across every piece — creating immersive experiences for Accelerate, the Security Operations Summit, AppSec Summit, and Flag the Hack.
PrediBall · Studio product
A Football Prediction League, From Zero to Launch
Promo & Product Videos
Scriptwriting · Storyboarding · Video Production
For the promo video, I wrote the script, built the storyboard and produced it in After Effects. In under a minute, it walks a fan through the app. Bold headlines set the pace while phones turn to show the real product, from building a free bracket to match insights, stadiums, squads and performance metrics.
Three product videos follow in the same style: a product overview, a guide to running an office pool, and a tour of The Lab and PrediBall Plus.
Rostara · Studio product
A Consumer Sport Management App, From Zero to Launch
Product Video
Video Production · Motion
A short product overview walks through the three things organizers ask about most: who’s actually coming, fair teams in one tap, and, with Rostara Pro, the money and the tournaments.
Abra
A 360° Campaign That Converted
Promo Videos
Motion · Video Production
Boston Children's Hospital
An Interactive World for Young Patients
Interactive Media Wall
Motion · Interactive
More work
More Films
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